Media attention is harder to earn than ever. Journalists are time-poor, audiences are sceptical, and the bar for what gets covered keeps rising. A polished press release or a jargon-heavy puff piece w[...]
Read moreWhat is crisis communication? 7 ways to prepare
“It takes 20 years to build a reputation and five minutes to ruin it.” — Warren Buffett Crisis communication is a public relations specialty that aims to maintain or defend the reputation of a[...]
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