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AI in social impact: Ethics, power and the limits of automation

Posted on May 7, 2026September 8, 2026
Artificial intelligence is already shaping social impact work. It influences which services people find online, how enquiries are triaged, and how funding bids, reports and recommendations are written[...]
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AI vs. real life: How to survive in a two-speed society

Posted on May 20, 2024September 8, 2026
AI vs. real life: How to survive in a two-speed society
  By Mark Jones, CEO + Chief Storyteller, ImpactInstitute  Mucking around with artificial intelligence engines the other day, it hit me. You know what geek-ish people like me love? Magical black boxes[...]
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Robots and Gen AI: Awe-inspiring or just normal?

Posted on April 22, 2024September 8, 2026
Robots and Gen AI: Awe-inspiring or just normal?
  By Mark Jones, CEO + Chief Storyteller, ImpactInstitute   I met an AI-powered robot recently, and in all honesty, it was unnerving. Standing in gargantuan foyer of The Sphere at Las Vegas – a US$2.3[...]
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How brands can manage the transition to digital during a global pandemic

Posted on May 25, 2021September 8, 2026
Business is anything but usual with the global COVID-19 pandemic affecting all facets of our lives. It’s safe to say ‘the future of work’ we’ve all been talking about has well and truly arrived, with[...]
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How to take customer advocacy to the next level

Posted on May 25, 2020September 8, 2026
If there’s one role which should take customer advocacy to the next level, it’s the CMO. Chief Marketing Officers are not just the head of brand, creative and a strategic growth driver.  For decades t[...]
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Hijack marketing: Stealing the spotlight

Posted on May 25, 2016September 8, 2026
Remember that viral story about the guy officiating his best friend’s wedding when he stopped the ceremony to propose to his girlfriend and then reveal that she was pregnant? And then when he stood up[...]
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