Impact Storytelling: Crafting narratives that drive change

Presented by: Mark Jones Chief Storyteller and Niall Hughes Head of Brand Storytelling

Date: Thursday 2 October, 2025
Duration: 1:30pm to 4:30pm (3 hours)
Location: Melbourne CBD 
Available places: 30 people 

In a world full of noise, a strong narrative matters more than ever.

Learn how to turn your organisation’s purpose into a narrative that will cut through the salacious headlines and AI slop to connect with audiences and drive real-world impact.

What you’ll learn

  • How to turn your organisational purpose into powerful, people-first narrative

  • Ways to use data and human insights to build trust and credibility

  • Tips for communicating across channels to boost brand reputation and influence behaviour

  • Practical tools to help you shape your own narrative and comms priorities

Who should attend

  • Communications, brand, and corporate affairs professionals

  • Social impact, ESG, and stakeholder engagement leads

  • Executives in purpose-driven organisations

  • Anyone looking to build stories that connect, influence, and create change

Ready to lead with impact? Register now to secure your spot and start shaping stories that matter.

Pricing

Not-for-profit (ACNC registered)

Investment: $390 + GST

General Admission

Investment: $450 + GST